Have you ever traveled somewhere that instantly felt like home? That’s what product marketing feels like to me. Great product marketers are master storytellers who blend creativity and strategy to help companies stand out from the crowd. Their foundational work drives the success of every go-to-market motion and, when done right, has a profound impact on a company’s growth trajectory.

Throughout my career, I’ve led transformative initiatives—shifting to platform positioning, expanding from single to multi-product, moving upmarket, and appealing to executive buyers. These journeys have been incredibly rewarding, both personally and professionally, fueling my passion to hone my craft continually.

Product marketing is my home. It’s the only place where you can agonize over the perfect word and its nuanced meaning. And that’s precisely what I love—crafting messages that influence people to think or act in powerful ways.

My journey into product marketing began at a 30,000-attendee Dreamforce event in San Francisco. As an engineer, founder, and wide-eyed product marketer, I was captivated by the sheer power of storytelling to drive market dominance and unite employees behind a clear vision.

That experience ignited a passion that has fueled my pursuit of the same thrill as I eagerly tackle positioning challenges with unrelenting energy.

This passion led to the founding of Harmonic Message, with a mission to become the leading product marketing consultancy in tech and the trusted partner to our industry's most visionary and passionate executives.

My career in product marketing actually started in sales. Through demos and discovery on the front lines, I learned that “aha!” happens when a story connects the dots between real pain and a solution customers feel like they can own.

That lightbulb moment is a thrill—especially when you can scale it—and fifteen years later, it’s still what inspires me. Getting folks there takes empathy, positioning skill, and the GTM know-how to activate the right channels and messengers.

As a product marketing leader, I’ve been fortunate to hone my craft in a variety of contexts. From product-led to enterprise sales motions, category leaders to 0-to-1 launches, hypergrowth startups to mainstage at Moscone: I bring my passion for authentic customer connection to everything I do.

I’ve spent the majority of my career as a product marketer, and I can confidently say it’s where I belong.

Like many PMMs, I was initially drawn to the fast-paced, dynamic nature of the role, but over time, I’ve become particularly passionate about the art of strategic storytelling—the intersection where product and customers meet, and go-to-market strategy begins. Over the past 15 years, I’ve had the privilege of learning from world-class product, GTM, and marketing leaders.

Today, I’m energized by partnering with forward-thinking founders and marketing leaders, bringing everything I’ve learned to help them harness the power of storytelling and craft compelling narratives that break through the noise.